Brains

Honesty Is The Best Policy | General Data Protection Regulation 2018

The 25th of May 2018, marks the day that the Data Protection Act (DPA) will be replaced by the European Union’s General Data Protection Regulation (GDPR). This framework consists of a more in-depth scope and severe prosecutions for those who fall short of compliance with the revised rules for the storage and use of personal […]

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We are like a clock that never stops turning, but what makes us tick?

William Gets gives us a few hints after we posed a few questions about Team Management: What in your eyes are the main differences between a leader and a boss?   Those very words tell you a thing or two. Are you bossing people around or are you leading them?  A boss is a person […]

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Brand Authenticity

‘The role of Brand Authenticity is playing an increasing role in the way we not only conduct business, but the way we market ourselves as a brand.’ We spend a lot of time reading and researching the latest trends, concepts and business applications. This article from the Cape Chamber of Commerce is exactly the kind […]

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Happy 2017!

We have hit the ground running with major projects on the go (marketing for a training academy, a global freight logistics company, a world renowned clarinet player, a business coaching company, an accounting firm, a water filter company and more …). This includes websites, exhibition design, email campaigns, social media, SEO, etc. – never a […]

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Festive Season Greetings

2016 Festive Greetings

Festive Greetings from Brainstorm Shop is open over this time, on reduced staff. For a quick, riveting read over the festive season, have a look at our latest strategical rebrand case study: Click here to view the Case Study

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GoGlobal Rebrand Case Study

Our Exciting Client Rebrand Case Study!

Brainstorm has delivered a successful strategic rebrand for GoGlobal,  reflecting their innovative company cohesion and global reach and put GoGlobal 3 years ahead of their competitors.

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Our strategic marketing has increased our clients sales by 94%

Great Sales for Our Clients!

It’s been another phenomenal month for the Brainstorm Team. We’ve done much, been much and achieved much and as the year draws to an end we’re excited to share some of our latest projects with you: We’re six months into the campaign, but we’ve had fantastic growth for one of our UK clients through our […]

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brainstorm strategic marketing wins an award

WE WON AN AWARD!

Thank you everyone for your votes! We have won “Most Innovative Business of the Year, 2016, UK” by TMT magazine! Click here to view the article. Is your website working for you, or is it just digital wallpaper? Clients have been coming to Brainstorm for over 18 years to have their websites beautifully built, safely […]

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Brainstorm Business Card Design

The Power Of The Business Card

The business card has been a part of business relations for decades, originating in the 17th century as a calling card for esteemed Lords and business figures who would have themselves announced ahead of their arrival by a servant bearing card and insignia. But how relevant is the business card to the modern day business […]

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Is it possible to use wordpress themes outside of wordpress?

Read William Gets‘ answer to Is it possible to use wordpress themes outside of wordpress? on Quora

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How do I market a daily journal blog?

There are two main things that attract people to a blog: the blog focuses on a specific subject The blog does not have a specific subject but the writer has a specific character that appeals to people I assume your blog fits into category 2. Even though category 2 falls into the general interest genre […]

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Does a bounce rate affect my website SERP?

Answer by William Gets: It seems logical that Google would down-list a page with a high bounce rate against a competitors page with the low bounce rate. But apparently, a high bounce rate does not affect the position of your webpage on a search engine results page. I have often asked this same question with […]

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What is the Best SEO Tips For Beginners?

Answer by William Gets: Mmmm, it is a very complex and technical field. SEO is also often misunderstood and these days seems to mean everything to do with Internet Marketing. SEO means optimising a digital asset so that it is indexed correctly by a search engine and if it is done really well, will get […]

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How can someone improve their SEO for technical programming blogs?

Answer by William Gets: Technical programming is a fairly wide but niche market; easy to ring fence as I assume technical programmers “hang out in the same places” on the internet. Gjivan gives good advice in that SEO is SEO and the same rules apply generally but having a niche market does make it easier. […]

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Do SEO keywords and AdWords matter for a start-up’s website?

Answer by William Gets: Trying to beat incumbents on SEO and PPC is hard and expensive but not impossible – your promotional efforts still get through. On-site SEO is fairly quick to do once you have done your keyword research. The off-site/SEM part is long and you simply need to keep it up and see […]

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If my landing pages have a slightly different layout and content …

Question:Answer by William Gets: If my landing pages have a slightly different layout and content depending on the source (organic&direct traffic), does it affect my search results. Answer by William Gets: The problem would come with duplicating content and that your direct traffic landing pages (from your PPC campaign for example) should be “no-indexed” to avoid […]

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Can I change a blog site to an e commerce website or a social network website?

Answer by William Gets: You can do that. With WordPress, you can create a website that behaves as a blog and then later add other content and functionality. Make sure you start your blog using a self-hosted WordPress.org website rather than a WordPress.com website. WordPress.com is a free blog that is hosted by WordPress and […]

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If your website is 100% optimized for SEO, would you need a budget for SEM? If so, how much?

Answer by William Gets: Definitely. On-site SEO is only really an equaliser – you and your competition can end up doing the exact same amount of on-site SEO; 100%. Once on-site SEO is done, you will need to beat the competition with great content marketing. The budget will depend on what you need to beat […]

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What are the advantages that a free WordPress has over free Weebly?

Answer by William Gets: WordPress is more complex, more flexible and has a huge support community from the develops and the users. Initially, if you don’t know WordPress, it is more difficult to learn whereas Weebly is very easy to build with it’s drag and drop features. Because I am often asked to build complex […]

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Should I sell websites or SEO?

Answer by William Gets: Interesting question. One can divide SEO into two categories: On-site SEO –  optimising each website page so that Google can index them to correctly understand what your website is about so that when someone searches on Google they will find your website popping up to match the search request. (long sentence!) […]

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Cloud confusion!

I have realised that I suffer from CTCS – Cloud Transition Confusion Syndrome. A condition where, whenever you save a file, you face a flummoxing crossroads point of indecision of whether to save a file locally or to the cloud and how the heck are you going to remember where you put it when you […]

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“Driving” to my first Internet Marketing meeting of 2014

Happy 2014 all! It was a different start to the year when I drove this morning to my first Internet Marketing meeting for 2014:   [youtube id=”md0VG92PAJA” align=”center”] The water was about 3 inches deep for about 2 miles along this narrow sloping road. I was not sure what I would face when I got […]

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The Rise Of Selfies [INFOGRAPHIC] ~ Digital Information World

A fun read! Click below: The Rise Of Selfies [INFOGRAPHIC] ~ Digital Information World.

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What is the difference between the Internet and the World Wide Web?

People are often confused between the Internet, the World Wide Web, Domains and Emails. This article will hopefully demystify these mysterious mysteries. Firstly, what is the difference between the Internet and the World Wide Web? (Just for fun, see if you can answer this question before reading the information below.) The Internet is certainly not […]

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Is it all about those few lines of text in Google?

As I meet more and more clients who want to be on the top of Google it is becoming more and more apparent that that is the only desire they have for their brand and product. Really? Some people simply carry out a Google Adwords campaigns and don’t bother with anything else. If we think […]

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