Why Modern Logo Design is Ruining the Future of Design
Logo redesign is inevitable; We are living in a fast-paced, ever-changing world, and design can’t seem to keep up. The pressure of this rapid growth in the design industry has made companies jump to action with rebranding in little to no time… And sometimes to their detriment. When Google updated its brand way back in […]
Why Content Marketing Is So Important For Your Business
Crickets! That’s the only sound you’re hearing right now. You’ve got a website and social media platforms for your business, but has anyone seen it, engaged or used your services? Crisis- do they even know your brand exists? Enter Content marketing! The star of the show that will entertain and educate your customers about what […]
The Importance of Branding
What The Heck Is Branding And Why Is It So Important? Beyond just a memorable logo, good branding increases the value of a company, provides employees with direction and motivation, and makes acquiring new customers easier. So what exactly is a brand? The short answer is: everything. Branding, by definition, is a marketing practice in […]
The Importance of SEO & UX for Every Business
When SEO & UX marry they create a beautiful, functioning and profitable baby and the importance of both should never be underestimated. According to Internet Live, Google receives more than 3.5 Billion Searches every day and Google’s search-amount grows by 10% every year (gasp!). Having an optimised website for top search engines like Google is […]
15 Marketing Trends in 2019 You Should Know About!
What works and what doesn’t in 2019? Read this article to find out what the most critical aspects of Marketing in 2019 are as well as what the newest developments are. Marketing trends are ever changing and companies need not only to keep up, but be ahead of these trends, especially since today’s consumers are […]
The Power Of The Business Card
The business card has been a part of business relations for decades, originating in the 17th century as a calling card for esteemed Lords and business figures who would have themselves announced ahead of their arrival by a servant bearing card and insignia. But how relevant is the business card to the modern day business […]